Tim Kraft is the WordKraft, helping businesses communicate better since 1991. I love what I do, and I believe it shows in my enthusiasm about each assignment and the quality of my work.
I enjoyed my time working in the corporate environment, including serving as The Timken Company’s manager of communication services and Aultman Health Foundation’s director of public relations. I benefited greatly from the experiences gained at those and other corporate positions, but there’s nothing like the challenge and excitement of working for yourself. I often tell people it’s hard to compete with a 14-second commute to work in my pajamas.
Regardless of the format or topic, no matter what I am writing about, I strive for simplicity and clarity. I want to make sure the message will be both clear and memorable. I want to hear the sound of people smacking their palms in their foreheads and saying “Yeah, I get it!”
WordKraft has only one employee, but it's no one-man-show. I take the lead and am personally involved in every project, but have a large network of professionals to turn to as-needed for specific skills. They are a talented group, and their talents are available for your project.
I’m proud to say that I count most of my clients as also being among my friends. That kind of relationship makes every assignment more enjoyable for both the client and me. I always try to find the fun in the work. If it's not fun, you aren't doing it right.
Clients, suppliers, prospects and friends have come to expect the annual WordKraft Groundhog Day card. We chose this holiday to ensure that WordKraft’s annual expression of appreciation doesn’t get lost in the considerably more-hectic holiday season. Below are some of the more memorable mailings. Click for a look.